Identity & Branding

Identity and branding are central to a company’s marketing and communication, and I have had the pleasure of building the visual branding and identity systems of  non-profit and for-profit companies alike. Both require a strong visual identity to build the story of who they are. Below are some of my favorite logos, collateral packages, and visual branding projects from full-time and contract positions.

Logo Design

Below are a few of my favorite logos and wordmarks. Each was created to reflect the distinct personality and story of the company, event or product.  

Corporate Identity: Ameraguard

Ameraguard is an American and Canadian spray-on bedliner and sprayed chemical business, and one of my most loyal and prolific clients. When I began working with them in 2010 I worked on refining their original logo into the simpler, multicolor logo you’ll see below. I also designed a range of new collateral pieces, developed a … Continue reading Corporate Identity: Ameraguard

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